What is the cost of OTT application development in India?

Netflix, Hulu, and SlingTV are prominent examples of OTT application. Numerous TV consumers are dynamically distancing themselves from regular TV.  They are moving toward over-the-top (OTT). Today, every web development company in India is straightforwardly embracing this unavoidable change.

Convenience and ad-free experience are the two primary purposes for their popularity. The interest in these video-on-demand applications gives a simplified TV viewing experience.

This article will feature the cost of making an OTT application. But, let's look at their features first.

Features an OTT application should have

Before we get into the costing, here's a concise explanation of five features an OTT application must have:

1. Registration/Login

Joining and signing in are fundamental services. They empower users to contribute individual data that is then used to improve the overall experience.

2. Multilingual Content

To target worldwide crowds (which the vast majority of the OTT platforms do), ensure the content accessible is multilingual.

3. Payment Gateway

Assuming you're offering content free of cost and charging for the subscription, ensure your payment gateway is basic and simple to utilize.

4. Search

Enable suggestive search on your application. Many times the gadgets the user utilizes are not typing-friendly. For this situation, give voice search as that is the most straightforward way a customer can look for your content.

5. User profiles

User profiles in your application should enable users to tailor their experience. This includes what data they see, how they pay, and personalized recommendations.

How to make an OTT App?

To create an OTT app or video streaming app, finalize the technology stack first. This will include picking the right server, streaming protocol, and security frameworks.

If you are new to this field and have no or little idea of the OTT development process, then contact an expert OTT web application development company in India. You can also hire dedicated engineers with significant skills. Male your decision wisely to get the value of your money.

What is the cost of OTT application development?

The cost of building an OTT app depends upon a lot of factors. Features and complexity, platform for software release, global or local audience target, and more.

Time and skill are two of the most important factors that determine the cost of OTT application development. However, while features are important, the major part of the cost will be seen in the hiring of a web development company in India.

  • Development partner cost

    Web development services are the most significant OTT application development cost. They decide how much you have to pay to the development company.
    The most suitable development partner will ensure timely completion. Search for hundreds of companies before you make the final decision.

    The cost of hiring an outsourcing partner can range from $25,000 to $250,000. It depends upon the size of the project. Therefore, ensure that your scalability of the project doesn’t interfere with the budget.

  • Project size

    The project size is another big factor in cost determination. The features and complexity of the project will decide the time taken to complete it. More the time, the higher the cost.

    Cross-platform web development services are cheaper than native development. A single full-stack or react native developer can build a cross-platform app.

    There’s no need to spend all the money in the first phase of the project. OTT developers recommend saving the money to invest in later stages.

These two factors determine how much it will cost to build an OTT platform in India. Generally, the cost will range between $5,000 to $100,000. It all depends on whom you hire and what you demand to build.


The cost of making an OTT (Over-The-Top) media streaming platform is a major worry for anyone with any interest at all in making an OTT video application.

We've seen a huge expansion in the number of individuals utilizing online streaming platforms, which is positive. If you have any idea for an OTT platform and need to take it further, we, a reliable web application development company in India, are ready to take on the project.